Welcome to the College Student's Digital Brand Survey
Thank you for participating in this survey. It will take approximately 10 minutes to complete. All responses and contact information will be kept confidential.
In the survey we will refer to "digital media," which includes web pages, social media (Facebook and LinkedIn), electronic communication (Twitter and emails), and mobile apps. We differentiate companies from brands (for example, Coca Cola is a company; Diet Coke is a brand). "Engaged" means you used a form of digital media, typically sponsored by the brand.
Thank you again for your participation.